A good itinerary has room to change its mind.
Most itineraries are built backwards, from what a hotel wants to sell you. I build them forwards, from how you actually want to spend a day — how much walking, how much rest, how much wandering off-plan. I've planned journeys the length of India, from Ladakh's high passes to Kerala's backwaters, and the brief is always the same: fewer stops, better ones, and a plan that survives contact with real life.
Rhea Menon
Founder & trip architect, Meridian & Co.